Sportscast: An NFT Collection

Sportscast: An NFT Collection

In this special edition of Startup Hustle, Matt DeCoursey welcomes Eddie George and Garrick Dorn to introduce SportsCast: a new organization upending digital sports collectibles by fusing ingenious original digital artwork cards with captivating athlete-created content. It’s high time to build your new NFT collection in sports.

Covered in this episode

In sports, many kinds of memorabilia range from equipment, trophies, sports cards, autographs, and photographs, to name a few. Here comes a new one on the market, Sports NFTs. This first-of-its-kind fusion of digital sports memorabilia is preserved, packaged, and sold in limited edition NFTs. With the boom of NFTs, athletes and sports media shouldn’t be left out of the equation!

Find out what Matt DeCoursey, Eddie George, and Garrick Dorn have to say about the rise of new NFT sports memorabilia, why SportCast’s approach to the market is different from other NFTs, and why they are dedicated to transforming sports media collectibles today.

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Audio Notes

  • Garrick’s backstory and what brought him into the project (02:19)
  • Eddie’s backstory and how he got into NFTs (03:58)
  • How Garrick ended up from being a marketer then moving to the NFT world (07:25)
  • Sports collectibles (10:06)
  • About sharing content (11:24)
  • Challenging things about diving into a world of tech. (15:10)
  • Things they needed to learn to climb over or around just to get an understanding of the NFT space (17:36)
  • The key that unlocks the door to the content (20:02)
  • What is the member value world (21:44)
  • Weirdest things Eddie George has ever signed (23:36)
  • How the market is expressing interest in sports NFTs (26:51)
  • The future of sports NFTs (28:30)
  • How to get your hands on these collectible sports NFTs (31:40)
  • Founder’s freestyle (34:23)
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Key Quotes

It’s reps and practice and perseverance and the ability to overcome things that would normally be obstacles and make a lot of people quit. So with that, the challenge of anything worth doing is challenging.

Matt DeCoursey

When we say failure or losing, I replace that with learning. As a head coach, it’s more prevalent now that I see from that perspective than ever. I played for so many years. Now, being on this side, there’s no such thing as losing. There’s no such thing as a losing mentality.

Eddie George

The futures aspect of it. We are trying to create a really modern-day trading card where you now invest into athletes that are in college the next great professionals. We want people to be able to buy those now.

Garrick Dorn
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Rough Transcript

The following is an auto-generated text transcript of this episode.

00:00.00

Matt DeCoursey

And we’re back for another episode of Startup Hustle, Matt DeCoursey is here to have another conversation I’m hoping helps your business grow so look NFTs. You’re seeing them everywhere. Non-fungible tokens say that 3 times real fast everyone because most of you can’t. And you know if if you’ve been listening to the show regularly. We are doing a special series about NFTs that started with our first episode titled wtf isn’t NFT I feel like that’s appropriately named we’re gonna talk a little bit. About that as well as have a special edition today that introduces a new sportscast with a very well-known Nfl superstar that I know all of you are recognized before we get into who that is a quick reminder that today’s episode the startup hustle is brought to you. Fullscale io hoping you build a software team quickly and affordably with me today. I’ve got Eddie George and Garrick Dorn these are 2 gentlemen that are going to talk all about their new sportscast and NFT product I’m going to go ahead and individually say good morning because I’m not used to having 2 guests at the same time so Garrick welcome to Startup Hustle

01:09.67

Garrick Dorn

Well, thanks for having me on appreciate it. I look forward to speaking with you today.

01:13.83

Matt DeCoursey

Yeah, and likewise and Eddie George without you don’t need a whole lot of introduction Eddie but welcome to Startup Hustle.

01:20.81

Eddie George

You Matt thank you for having me, man. It’s a pleasure being on this podcast with you.

01:26.71

Matt DeCoursey

Yeah, for yeah I always love to share our hopes, dreams, and failures. So for everyone listening this is the fourth time. We’ve tried this. We’re playing. We’re playing around with computers and technology today.

01:34.40

Eddie George

Um, we persist without exception. Ah.

01:35.54

Garrick Dorn

The fifth. But yeah.

01:41.79

Matt DeCoursey

Correct you know and that’s the thing and you know we don’t need pro athletes and sports agents to let us know that it’s reps that get it done So we’re hoping this is the one This is the one that does it now.

01:42.61

Garrick Dorn

Will.

01:50.65

Garrick Dorn

F the capital.

01:54.98

Matt DeCoursey

I’m going to go ahead and yeah as I mentioned this is a special edition and you guys are launching a new sportscast that it’s an nftt-based thing so I’m going to first direct and you know that’s a primary focus what we’re going to talk about. But I think we need to get a little bit of backstory here. So Garrek let’s start with you.

02:11.36

Garrick Dorn

Yeah, yeah.

02:13.49

Matt DeCoursey

And you know and what brought you to this project and what and just a little bit more about you and what you do.

02:17.85

Garrick Dorn

Yeah, absolutely so I’ve been in the sports business space for 25 years I’ve worked for 2 and Nba franchises I’ve worked for IMG, I’ve worked for CBS and launched my sports agency, and early Twenty Twenty pre- pandemicdemic and I’ll tell you we’ve always had an eye for the modern business and the modern platform and really, what’s next and so as web 3 was developing. You know we found ourselves on 2 ends of the equation one was working with developers and the technology on the blockchain side. And finding sports properties to partner with and then we found ourselves on the athlete management side and and and felt like hey that’s a good way to combine those 2 and that was really how you know sportscast was born I was working with a team at wanted athlete generated content and. Want us to go source those for them and in that process we found Eddie George and and and really just kind of started out that relationship and now we are at a position we were where we are launching an NFT drop with Eddie and in April and excited about. You know the entire verticals that we have associated with it and I know we’ll get into that a little bit more as we go on here.

03:34.11

Matt DeCoursey

You know? Eddie you don’t need a whole lot of introduction. But yeah I would like to get a little bit of your backstory about what you’re doing and also ask. Can you say non-fungible token?3 times really fast because I don’t I think that’s maybe the hardest thing that you will have had to do up until now.

03:51.50

Eddie George

Yeah, non-fungible token non-fungible token. Ah yeah, ah well, the non-fungible token listens um, it’s tough to say it’s probably even tougher to really figure out the nuances of how it works.

03:54.76

Matt DeCoursey

And he scores there you go all right? You made that sound easy.

03:56.24

Garrick Dorn

What matter?

04:10.20

Eddie George

But you know being in this opportunity um has allowed me to really see the benefits behind it. It’s innovative. It’s creative. It’s different and it’s going to shake up the world in terms of people having ownership of content that they won’t find anywhere else. In the world. Um, and given that this is a new relatively new space I’ve um I enjoy it because it allows me to bring all of me to the table, and just in short you know ever since I stopped playing in 2005? Um, I’ve been on this journey. Finding my next passion is my purpose and I’ve done it through my three e’s through entrepreneurship education and entertainment entrepreneurship wise I had a wealth I have a wealth management business got my series 7 license 66 license bull license been in the business for well over going on 6 years now and partner with a mayor prize as of recently as an ah new broker-dealer. Um on the education side got my master’s in business from the Kellogg school of management at northwestern which is number one by the way according to Forbes. Um, on the entertainment side I spent my time studying the art of acting um and been on Broadway and various shows so all this opportunity allows me to do all of that to be um, a host to hope to have conversations with. Ah, players that I played against players with um, and create content that people can own and create experiences that again, you won’t find anywhere else and this is something that allows the end user to be to have ownership in if they can keep it sell it. Do whatever they went with it. And there’s a business model that can be relatively lucrative when I got into this opportunity. The reason why I got into it. They’re not necessarily because of the opportunity to make a lot of money in it. But the people that I’m in business with ah Garrick is a wonderful man. Um, he’s the right person for the job. Um, he has a wonderful idea and how he’s packaged. This thing has been brilliant and it resonates with me. So um, we’re looking to build this thing build the right way with the right people and I think we’re off to a great start.

06:35.00

Matt DeCoursey

Yeah, as I mentioned startup hustles in the midst of of a pretty lengthy series about nfts now myself I employ 250 software developers and I’ll tell you the truth I had to go research and learn all about nfts like and you know this is this is. And I say that for those of you listening to encourage you to a do the same but also that like not everybody gets what NFTs are I think a lot of people think that it’s just buying and selling jpegs which for some people that is. What it is but you know it’s a whole new world and it’s the really the foundational elements of what many people in technology referred to as web 3 and so Garrick you know you’ve been in the sports marketing industry for many years and later got into the web 3 stuff. How did you end up. In this world.

07:27.26

Garrick Dorn

Yeah, so again, we were sourcing partners and really I was brought in on the blockchain side of things where a developer out of Canada kind of you know, reached out and knew we were involved with a number of ah properties and wanted to. Ah, really you know managing a platform with the NFT space with athletes and so yeah, we we’ve we’ kicked around you know a number of properties to see you know who was the right fit and then on the other side of the equation. We. We had a group that said hey we want to go find. You know a developer and we want to find the right blockchain and want to plug into that so it was really it was good to be in the middle of both sides and then again once you have the concept once you have the approach to the market you got to make sure that everything is working and you know you build that team from there. So. Ah, we found ourselves in the middle of both conversations and we’re able to find you know, really the right people to bring this alive because if you don’t have the right people that are storytelling that is as Eddie said you know sharing you know, memorable experiences with people that. You know they have a lot of trust built up and these guys all have tremendous fan bases. So you know in our you know to pitch to them. It was like hey you guys share natural stories with each other all the time. Let’s put that on film. Let’s get you comfortable in a room. Let’s take an hour of your time. Film this and then we believe we can take that and segment that up into 12 and 15-minute segments and then package that with original artwork from your playing as and really have an art component to it. So it’s more than a Jpeg. It’s art plus it speaks to you for 12 to 15 minutes and you get the hear as ed you said earlier just. Content. That’s not out there for public consumption. So we were excited about that concept and then once we started to build that model around we had the developer we had. We had to go find the platform and and we we really believe that the flow blockchain was where we wanted to to be and we we liken that to be in these sports. Blockchain obviously with Nba top shots and Nfl all day and Ufc strike we just felt like that was a natural opportunity for us to plug in there and then as we’ve gone through as you know now with the startups that you talk to I mean there’s so many variables that go into this you know we’ve had our ups and downs. But we are now yeah through a lot of this and excited to officially launch this month

09:54.21

Matt DeCoursey

Yeah, and as we continue to move forward. Ah you know throughout the episode I’d like to share a few of the things that I’ve learned that that will help people wrap their arms around what an Nft is and I think that when it comes to sports collectibles and you know major Nft opportunities and are in the sports universe and. Around content. Ah other kinds of content like digital trading cards artwork of players graphics avatars branded content 3 d art videos and even event ticketing and you know there’s a whole lot of it going on but essentially what an Nft is or a non-fungible token is a digital authenticity certificate. And many ways and what the blockchain does is so you know I don’t I don’t have an Mba like Eddie does so I’ll try to explain the immutable ledger. But basically what blockchain does is it makes it impossible to create a fraudulent backstory or lineage that comes with it. So.

10:36.30

Garrick Dorn

But.

10:50.93

Matt DeCoursey

You know I think that all the guests and hosts who are around the same age and I remember you know you get ah you get a baseball cardt or a football cardt or a Jersey signed by someone and you know you you know those things you’re like hey it’s up to you and whoever you you might who have given it to you or if you choose to sell it and or something like that. It’s like. Is this authentic. Well what the blockchain does is it does trace that that history and that heritage of the items now in your particular case Eddie you talk about sharing content. Um, who who are who are some of the people that you may be speaking with.

11:25.32

Eddie George

Well I may be speaking with um, personal friends that again that I played with that I know that I kind of grew up with in the business. Um, guys like Jerome Betis um Lawrence Taylor um Ray Lewis you know those are guys are my wish list. There’ll be some people that are not in the business of of sports. They’ll be more in the acting world eventually in the entrepreneurial world as well. Ah, and and what you want to get is a real in moment. Conversation. That’s authentic. That’s funny. That’s serious stories that um, you’ve never heard anyplace else. You know we’re talking about things that are very near and dear to us very intimate. Ah you know to a degree where we’re not going to criminalize ourselves. But. Something that’s entertaining and and fun and we’re going to talk about. You know our successes and failures I think that’s the the thing that people understand you know is that we are human too and that we didn’t just wake up and say okay, we are successful. We had to Gri. We had to go through some hardships we had to get kicked in the mouth and get kicked in the gut and how do you bounce back from that I think that’s where people will get the the biggest value and the gems that hey you know what Jerome Bedis went through something he didn’t just become a hall of famer. This overnight you know he had to work for In fact, you know he was a better linebacker than he was a tailback in high school and this is why he went to Notre Dame this is how he had to morph himself into becoming a great running back and over that period in time became a hall of fame running back and that’s that’s unheard of so. Want to hear about things like that and I think that’s something that’s um, that’s sustainable. It’s it’s it’s more valuable than having a sign jersey but having an information and having a conversation you know between guys that guys that have a friendship but that have that have shared interest and. Terms of our journeys um is something you won’t you won’t find anywhere else. So those are you know the guys and and people that you can expect to see within my experiences I know that Garrick has other other people that will bring those same type of experiences to the table as well. So is this this is just I’m just the the.

13:50.92

Matt DeCoursey

I think that’s really exciting in my first book which is titled balance me a realist guide to a successful life. The key word the key phrase with that was success demands payment in advance and ever since I published that book I’ve been you know that book was 10 years in the making.

13:50.40

Eddie George

The tip of the spear when it comes to this.

14:02.69

Eddie George

Um, no question.

14:09.61

Matt DeCoursey

And I have yet to prove that theory wrong. You know a lot of people will look and they see people and they they confuse. Well first off Genius and talent are often misunderstood when compared to each other but I can’t tell you how many people that I’ve talked to that jokingly will say things like yeah I’m an overnight sensation nine years in the making.

14:10.72

Eddie George

In birth.

14:27.31

Eddie George

Um.

14:29.51

Matt DeCoursey

You know and and that’s really what it is and it’s it’s reps and practice and perseverance and the ability to overcome things that would normally be obstacles and make a lot of people quit and you know so with that these challenge anything worth doing is. Challenging so Garrick I’ll direct this question to you? What have been some of the more challenging things about about diving into a world of technology that is.

14:46.22

Garrick Dorn

Um, yeah.

14:55.96

Matt DeCoursey

Still unfamiliar to even high-leve technologists on many days but also looking at it from a business perspective and not just hey we’re trying to write code and and you know nerd out with this stuff because the the two 1 hand has to wash the other in that regard.

15:01.24

Garrick Dorn

Yeah.

15:06.79

Garrick Dorn

Yeah, yeah, well said I mean I will say there has been a a lot of challenges but you know every day we get up we grind and and we we find our solution you know through that I would say I was not. Respecting the technology side of things right? like you just hear blockchain. You just assume hey it’s it’s yeah, it’s it’s easy to do. Everyone’s doing it but all of the intricacies that go into code you know everything to onboarding payment processors I always got to make sure that works smart contracting you know everything on the back end there is just. Such. It’s just there’s so so much nuance into that that you maybe you just don’t understand that when you when you get into it just you feel like that process will take have a shorter runway than it does and and frankly it’s just been a lot longer than we expected. But you’ve got to get that stuff right? If you don’t have that stuff right? You you launched I don’t care how great your your project is you if you launch and you’re. Incomplete on that they’re going to fail so we want to make sure that that is buttoned up and we have beta testing for that and and we’re we’re soon to launch that part of it on the other side of the equation and Eddie can attest to this. You know you get this vision and this concept of getting the right people on board and so it’s it’s really first. It’s who fits. And then who’s available and then scheduling scheduling scheduling is not an easy thing. These guys are all busy. You know they all have careers and so it’s really difficult to get everyone in a room and and when we get people in a room. You know we’re not doing zooms. We’re not doing you know virtual meetings were we’re. We’re we’re sitting down. We got a production crew around them. You know 3 or 4 cameras you know, makeup artists audio mics everything right? It’s very very high production and it’s not easy to to marry all those together at once. So I found we have found challenges on both sides. But again. Would change anything I love where we’re at and and we will succeed.

17:01.52

Matt DeCoursey

There there’s something about startups and technology that are ripe with failure. In fact, you know one of the the key and most known sayings in Silicon Valley is to fail fast just hurry up and get the fails out of the way because they get you a lot closer to the you know to the actual well to the end zone.

17:14.40

Garrick Dorn

Yep yep yep.

17:20.92

Matt DeCoursey

So and with that let me I’ll just direct the same question to you Eddie what have been some of the challenges or or things that you’ve had to learn climb over or around to get into or understand the nftt space space.

17:32.52

Eddie George

Um, you know when we say um, failure or losing I replace that with learning you know now as a head coach. It’s it’s more ah prevalent now that I see from that perspective than ever I played for so many years. Now being on this side. There’s no such thing as losing. There’s no such thing as a losing mentality. You have to learn through that. So I embrace those losses I embrace to say okay, this failed why and what can I do about it. You know that’s an opportunity for growth to have a winning product. To create a a winning lifestyle. You know? so um and and learning about it. Um, honestly I haven’t had the you know I’m out of known the day to day you know that’s garret he can he can speak to that. Ah, more than I can at this point in time. But. I guess just in terms of understanding the details and the nuances of how it works and to articulate that in ah in a way that’s knowledgeable that that that that’s and that’s um and that someone can can just pick it up without thinking about it too much. That’s um. That’s easy for them to to understand that’s been the I guess the challenge of it all for me earlier on but but now just you know listening and having meetings and ah just doing what I do in terms of hey you know. Hosting people and understanding that this will be something that in short will you can own and then you can trade and sell and that you know we get the residuals in terms of the business model. That’s what I can speak to because it’s simplified. So is this taking something that’s complex and simplifying it. And making it digestible so where I can tell a 6 year old what an Nft is and what we do and that’s been the process of it. It’s articulating the story.

19:35.55

Matt DeCoursey

Yeah, and I want to talk a little bit more ah more about the mechanics of it before we do that a quick reminder that today’s episode startup puzzletle is brought to you by fullscale io helping you build a software team quickly and affordably That’s my business folks and if you want to learn more about how we can help you. Build the development team that you want and need and do it affordably just go to full scale io okay, so in regards to the sportscast Nft am I correct in that ownership of 1 is going to be the key that unlocks the door to the content garrek.

20:07.17

Garrick Dorn

Yeah, correct so you will when you go on to http://sportscast.net. You’ll see a storefront you click on the storefront and then you’ll see artwork so digital cards that if you click on them. They’ll they’ll turn around give you a description of of the content you’re about to. Yeah purchase and then once you go through the process and you check out you will in your digital wallet will be access to that content and what we’ve done is we’ve taken so Eddie our first drop with Eddie and Jerome is about an hour and 20 minutes of of airtime and we have. Segmented that into about 12 to 15 minute segments about 6 of those and then you can buy any of those you can buy multiples of those you can you know, almost like a Netflix series you can keep buying the next one and own all that content or we have made 1 level. Very rare and that is the entire hour and 20 minute episode that you can own and you can also own all 7 of the cards that go along with that as well. So that is one way it’s going to be you know harder to get higher priced as well. But but again the rarity of that will. We we believe will allow for a more robust trading market on the back end of it.

21:25.23

Matt DeCoursey

So the sports mioilia market’s always been big. It’s a multi-billion dollar a year industry Eddie as someone who’s been ah, a feature in that for so long. How have you seen this change over the years coming up to something as. As digitized and and modern as nfts. Yeah, just all of it. Yeah.

21:44.24

Eddie George

Um, you talking about the member value world. Yeah well um, I just finished doing a sign in this past Sunday um, in New Jersey where I’m sitting there signing all of these items merchandise. Um. Helmets jerseys items I’ve never seen in my life before for hours and I would like to get paid the same without spending all that time doing doing it so it it helps me I think it really you know. Given what’s happened with covid you know the sports Memor Bill World has exploded the value in a lot of items has has gone through the roof you know Michael Jordan’s rookie card I think was um, ah valued prior pre covered right? Ah and $800 and now is at $40000 and everybody’s value has gone up since that time and this is just a great way within the tspace to marry the two that did to digitize it ah in a way where you can carry it on your phone. You can have ownership of that plus um. Another experience that you can’t find anywhere else anywhere else. So I think it just seems on the time. It’s another great revenue stream I don’t think you’ll ever eliminate the experience of owning a card you know or a Jersey or a helmet or a flat. That you had signs from your favorite player because that goes into a lot of man caves and you can see Garrick’s Jersey right? behind him with his name on the back. You know that’s something that you want to you want to show. But here’s another way that you can have the same experiences in the the digital world.

23:34.99

Matt DeCoursey

I can’t help but ask what are some of the weirdest things you’ve ever signed.

23:38.34

Eddie George

Um, ah wow. Um, we’re going there I mean okay here we go? Yeah, ah that when I when I said that it gets images is flashed to your mind of what would that would be right.

23:46.24

Matt DeCoursey

Let me rephrase what are some of the weirdest things you’ve ever signed that you feel comfortable mentioning on a on a podcast that’s hurt. Yeah, yeah, yeah, yeah, this goes out to 181 countries so you know let’s yeah yeah.

23:51.14

Garrick Dorn

Um, he asked me. But.

23:58.80

Eddie George

Yeah, right? So ah, the weirdest things I think I may have signed um is a a straw ah package like the we open up the straw the paper of the straw that that is packd and I’ve signed that um I’ve signed someone’s forehead before.

24:00.25

Garrick Dorn

Um.

24:10.73

Garrick Dorn

A while.

24:17.97

Eddie George

Um, why I don’t I mean that’s that was pretty interesting. Ah someone wanted me to sign their They’re fresh jordans and I was like you really want me to ruin these jordans the yeah like okay there it is so you get asked to sign different things over over a period of time. Um. But I tell you what going to a lot of these card shows it ah it brings back so many memories I have a chance to relive moments that I forgot in time both professionally and in college and the things that these guys come up with you know, like. Had these beautiful helmets that are made you know with all the ten Thousand Yard rushers you know and it in its Jerome Betis Jim Brown Oj Simpson’s Emmett Smith Barry Sanders Curtis Martin myself Cory Dill is this about 26 or 27 guys that are on this helmet. That’s beautiful. Um, then you’ll have different guys like you can go by um teams like the oilers you know Derek Camery myself um and Earl Campbell 3 Heisman winners all on 1 helmet and our you know with ah our yardage our all of our stats. I mean it looks really really cool. So um I just I just really enjoy going to those those deals and here’s another opportunity for. Again to the in a t space for that to be expounded upon.

25:49.78

Matt DeCoursey

Yeah, and and and I think the future of this isn’t to replace that kind of stuff because there’s you know, always that tangible need to feel hold. Ah you know or see something you named a whole lot of people that scored touchdowns on my hometown Kansas City chiefs by the way. So.

25:53.34

Eddie George

The night.

26:03.75

Eddie George

Um, and okay.

26:06.55

Matt DeCoursey

I don’t think I want that helmet anywhere. But you know we’re we’re recording this the day after my Kansas jhawks overkeme a the biggest deficit halftime deficit in the history of the nca finals in one I’m still a little numb from that so you know that was that was pretty interesting.

26:06.98

Garrick Dorn

You are.

26:09.72

Eddie George

That.

26:15.42

Eddie George

Um, yes.

26:16.61

Garrick Dorn

Um, Threats of.

26:20.84

Eddie George

Um, you’re on Cloud Now he’s still buzzing her. Ah, ah.

26:25.21

Matt DeCoursey

Well yeah, cause you know it was a good start and the next thing you know we’re down by 15 and I’m looking at my wife and I’m going is this really happening right now this is terrible. So but hey a comeback story. Everyone likes that so speaking about comeback stories and and things that that are.

26:28.80

Garrick Dorn

Yeah, yeah I think we are.

26:42.58

Matt DeCoursey

Ah, you know, bringing you know, certain things you know back or you were talking about nostalgia and all that garrick how how are your? Ah how is the the sports community in general um like jumping or expressing interest or not.

26:55.22

Garrick Dorn

Um, yeah.

26:59.42

Matt DeCoursey

And the Nft space.

26:59.57

Garrick Dorn

Yeah, so we’ve we’ve seen success obviously with http://nbatopshot nfl all day the ones I’ve mentioned earlier so that that that is a market that we do want to plug into there’s no doubt about it but we we see this as an opportunity to reach.

27:04.45

Matt DeCoursey

Um, yeah.

27:15.84

Garrick Dorn

Those sports fans that just want to dip their toe into the water and and price something new with people that are familiar stories that are familiar and we believe our platform will allow that that entry point and so we’ll we’ll price it strategically to make sure that they they have that entry point. We want this to be as seamless as possible. That’s why we’ve taken so long to get through all of the variables that we need so that once you there’s no friction in the sales process right? So once you get into it. You purchase it. It’s easy and you know it it is your modern day trading card right? that that talks to you I think that that’s what’s interesting about our our product. Um, so we we know there’s going to be interest and anytime you establish yourself with ambassadors like Eddie and and again some of the guys that he’s going to be bringing into this. You’ve got credibility. You’ve got their fan bases. So we we we feel very good about that combination and then let me speak to real quick. The. The futures aspect of it. We are trying to create the you know, really modern day trading card where you invest now into athletes that are in college the next you know great professionals. We want people to be able to buy those now. College name image and likeness rights allow for these athletes to monetize their in ill and so we want to take advantage of that get people on film now. Ah talking about where have they’ve been to date what they’re going to do in the future and then have people buy into that store that value and then obviously as a advance throughout their sporting career. You know, be able to to sell that on a marketplace for more value imagine having you know Tom Brady’s card in 1999 before obviously he’s done all the stuff that he’s done throughout his career. Just imagine that entry point. And and try to take that into now and and and and what we could do with that that platform specifically.

29:05.11

Matt DeCoursey

Eddie how how do you feel about that and kind of a carryover from what garrick was talking about. Obviously when you were before you turned pro that wasn’t an option. How is that going to change how how could that or.

29:07.51

Eddie George

And.

29:18.50

Matt DeCoursey

How might that change the landscape of college sports. Yeah or or and or are the name and image likeness.

29:20.66

Eddie George

With the n of t space correct. You know that’s that’s um, that’s something that I’m currently exploring especially with our athletes here. That’s a conversation I was gonna have with garrick on my list. You know how can we. You know, um, explore that with our athletes. Um, you know, given you know our situations a little different from you know the power 5 schools like an Ohio State Usc or or even in or dame in terms of star power and resources. So. There’s an opportunity to to be very creative about how we can create a market here for our student athletes and again not every athlete is going to be marketable but highlighting that hey you know there’s a 5 star athlete out of you know Maryland and um. We’re we’re looking at this kid so we can even the landscape to say hey you can come here and be a giant and help us raise our program out of the ashes and become a prominent program in the country and that’s more of a compelling and legendary story than going to um, one of the power 5 schools and being one of. Legends and and being grouped in that you can be. You can come here at me stand out and get compensated for that in a very unique and genuine way you know dare to be different and here are the ways you can do that through the n of tspace. Um, so I think there’s a great opportunity for that. And and really take advantage of the local dollar um ah versus a national dollar. So I think ah you know the nt opportunities in college sports are are big and we’re just scratching the surface on what that can look like. How we can make it ah more lucrative and a value ad for the student athletes experience.

31:18.60

Matt DeCoursey

Yeah I’m all I’m all for it. You know we were all starving college students at some point you know even myself dropping out of 5 schools trust me that was why I kept quitting I kept going broke. So I can’t imagine what it’s like with the scrutiny that that you know some of that gets so.

31:28.42

Garrick Dorn

No help.

31:36.90

Matt DeCoursey

Okay, so Sports Sportscast dot nets where we can go to and there’s links for that in the show notes as everyone listening already knows that’s where we’re gonna go get this started is that correct gar.

31:46.80

Garrick Dorn

Yeah, so you’ll you’ll enter that site and then it will you’ll navigate to the storefront and then the storefront you’ll be able to to deb buy we’re we’re going to launch our beta we have a third vertical called sportscast storylines and so storylines takes a unique view of. Interesting things that have happened in the sporting world. You mentioned Matt Kansas ah their national championship win last night against North Carolina we are going to take a look at North Carolina versus Duke The Tobacco Road Rivalry and and talk to.

32:17.59

Eddie George

Um.

32:20.91

Garrick Dorn

Multi-generational players from that so get them to sit down and talk about their experiences like that kind of stuff you know usually is saved for documentaries. We’re going to take that and and take that content and and allow the market to be able to buy that. So I think that that’ll be interesting our first beta test is going to be.

32:25.93

Eddie George

Um.

32:38.60

Garrick Dorn

With a gentleman by the name of Zeb Nolan Zeb started at Iowa State as a quarterback ah transfer to North Dakota state as a quarterback was going to hang it up was going to become a coach at South Carolina and then during the summer there was a series of injuries. He had 1 year of eligibility left. Cash that in one five games as a starter including the bowl game and we we just take that that very hollywood script type story and so we’re gonna bring that to the market first as our beta.

33:05.40

Matt DeCoursey

I think it’s important during the North Carolina and duke documentary series that you remind everyone that North Carolina Basketball was invented in Kansas I couldn’t help myself guys I’m sorry I couldn’t help myself so all right? So you know I am.

33:16.47

Garrick Dorn

It’s interesting. Okay I will I will I will burn those web through sorry you go again.

33:18.15

Eddie George

That.

33:23.13

Matt DeCoursey

End my episodes to startup puzzle with what we call the founders freestyle and I’m usually talking to startup founders but I’m still stalking to startup founders. You guys are starting. Startup founders is http://sportscast.net here and you know I say my episodes because I do have other hosts of the show. So make sure you tune in every week and join Andrew Morgans he talks all about Ecommerce and Amazon brand acceleration and stick around for episodes by Lauren Conaway the founder of innovate her. Also you can catch Matt Watson’s new weekly series. We’re letting him talk to all the tech people. Which is good for some of us that don’t always get that on some days and once again, today’s episode of startup hustle was sponsored by full scale helping you build a software team quickly and affordably go to fullscale io to learn more about what we do so look with the founders freestyle I’m going to give the mic to each of you and then I’ll wrap up myself but ah. Can really say anything we want. We’ve had people rap sing or give shoutouts or really just kind of highlight the important things about what we talked about during the show Garrick I’m going to go ahead and hand the mic to you first I’m hoping to you saying man I’m hoping even better.

34:15.90

Eddie George

At the college.

34:23.42

Garrick Dorn

I am the world’s worst rapper so I will will I will not bore your audience with that. But let me just stick with this like we are about 3 things we want to run a good process. We want to deliver value to the community. The community advise this you know we we do believe we will. Ah, have a great product for you and if it’s not perfect. We’ll continue to go back to make sure it’s it’s it’s it’s worth the value to you and then we’ll let the market decide so that that those are the 3 things that we will live by with this with Sportscast and appreciate the opportunity to share today. What? what? What? What we’re about.

34:57.20

Eddie George

Yeah, you know I did say a few notes on Broadway but you got to pay to see that. So yeah, not I will say this I’ll say you got to buy the nmt for sure. Um, and please support you know Tennessee state football.

35:03.40

Matt DeCoursey

That’s right? Ah I’ll buy I’ll buy the N of T I’ll buy the N of t.

35:02.85

Garrick Dorn

Um, that’s true. That’s right rather way again.

35:16.24

Eddie George

Ah, here coming up in the season and this buy our content I think ah in anything you want to do you want to in terms of new opportunities startup companies understand that you’ve got to embrace the losses look at those as learning experiences. And you gotta do your due diligence on your partners and who you want to be in business with it. It all comes down to the right people if you don’t have people that are resilient that are passionate that are enthusiastic and that are willing to work hard to make something work. Ah, who won’t shun at the the sight of adversity when they get punched in the mouth. But you know. Wipe off your mouth a little bit taste that blood to go right back at it. You don’t want to be with those guys and and and garret is one of those guys and we’re committed to making the success and I’m excited to be a part of it.

36:02.27

Matt DeCoursey

Yeah, and I want to thank both you guys for joining me a couple of words on the way out. First off, go to http://sportscastdot net and there’s a link for that in the show notes you know as I mentioned earlier success demands payment in advance and I think that one of the things about being successful is surrounding yourself by other successful people. We often say here at the full scale office that until you’ve seen winning. It’s sometimes hard to win and I don’t think you’re going to get any better example of winning than sitting down and hearing the. The the non-mainstream content that comes from guys like Eddie and Jerome Bedis now you know I I met Jerome Betis briefly because my my dad is a notre dame nut so we went to a Notre dame game every year and we’d always go over to the practice facility.

36:42.95

Eddie George

Are.

36:51.42

Matt DeCoursey

Ah, you know the day before the game and the guys come in and I have an index card I don’t have a straw wrapper or my forehead signed. Um, but I have an index card somewhere with Jerome Batus and I just remember like the the guy just exude his confidence and.

36:57.62

Eddie George

No.

37:06.60

Matt DeCoursey

You know you probably ran for like eight hundred yards the next day I can’t remember that part of it but I certainly remember meeting them and passing and how cool that felt and and that was and you know I think that there’s something to be said about all of the great things that. Ah, athlete leaders like yourself Eddie do for the community for kids for all of us to you know teach us hey man it’s reps and like like we we went through a couple reps just getting this addition this version of the show going and. Um, you know we had a couple little stumbles but we got back up and did it again and that’s that’s really the key thing. So if you’re if you’re afraid to fail then you’re probably never going to be successful and yeah, overall guys I I wish you all the best and all of the all of the success with what you’re doing I love it. I think it’s super cool I’m going to be purchasing the Nft.

37:42.99

Eddie George

To my right.

37:54.54

Matt DeCoursey

Because I want to I want to hear what what you guys have to say so I’ll catch up with you down the road.

37:58.38

Eddie George

I Thank you.

37:59.26

Garrick Dorn

Thank you Matt.

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